I was cleaning out my closet recently, and I figured out that I have a whole bunch of Tee-Shirts that I don’t ever wear. I don’t like the crew neck line — and when I got to exercise — I’m usually wearing a top that isn’t so thick! However, that doesn’t stop me from…
Do you “engage” your social media audience?
I did some research yesterday on content of social media posts. I had read a study a few months ago that said you should go on a 1/3, 1/3, 1/3 philosophy. 1/3 – original content (your blogs), 1/3 – about your brand, and 1/3 content from other sources that would interest your readers….
Twitter 101: A Client Story
When I started Pilates at Rivercity Pilates with Carey Sadler in 2014, she was trying to join the Twitter-verse. She had decided that she just didn’t get it (although she did have a personal Twitter account and a business twitter account). However, she knew she should be “on Twitter” for her business. Then…
Is Your Website Giving You Information?
I always think of my website as an employee. Think of it as similar to your front desk person. It’s the first thing people see, and it will give them an impression of your business. However both your website and your front desk person are not just for your clients. Just like your front…
Help your clients recognize your emails!
The world runs by email these days, and everyone spends a lot of time in their “in” box. If you’re sending emails and you want clients / potential clients to open and to read them, then it’s very important that they be able to recognize that email is from you! I get at least a…