You know that you need to be active on Social Media, but you’re not sure what to post. Here are some basic rules to follow — and you’ll notice that they spell an acronym! B-E-A-S-T! Keep the beast in mind whenever you post! Be Authentic! Social Media is about connecting. For people to…
Don’t let your Facebook posts get lost!
As a Small Business Owner/Pilates Studio Owner, you can use Facebook to create a community, engage your clients, and encourage potential clients to visit your website and/or studio. In a recent blog I talked about encouraging engagement. All the likes and shares really help promote your studio. Easy right? Not exactly. I have…
What can an Executive Assistant do for you?
I worked in the government for 30 years and I learned early on in my career, that the acronym EA meant Executive Assistant, and those people were very important in terms of getting a leader’s attention. In my experience — the EA was a “right-hand-man/woman.” He/she is based at the executive’s office and is…
Social Media isn’t as easy as it looks!
You know that you need to be active on Social Media, but you’re not sure what to post. Here are some basic rules to follow — and you’ll notice that they spell an acronym! B-E-A-S-T! Keep the beast in mind whenever you post! Be Authentic! Social Media is about connecting. For people to…
An Orientation to Twitter Hashtags for Pilates Studio Owners
If you don’t understand Twitter hashtags, you are not alone. I can’t begin to explain them in a single blog, so I’m going to give you some examples and information, and then we’ll go from there. Here’s the wikipedia definition. If you’re like me when I was a twitter-newbie — that doesn’t…